Goyard Tote Price Guide

The 2020 Goyard Tote Price Guide

Over the last couple of years, bags from Goyard have skyrocketed in popularity. Goyard is a French brand that has long been considered a holy-grail for luxury totes. Today, we see Goyard totes all over the Instagram, worn by our favorite influencers and fashion bloggers. What’s particularly interesting about Goyard is that unlike other luxury fashion houses, they don’t engage much with social media. Yet, the interest around the brand is growing. Surprising? Not really, as we all very well know that secrecy is a part of the appeal.

It’s a rather difficult task to find the current Goyard bag prices online. They don’t get listed on brand’s website. Not even to mention that Goyard does not do online sales. So, if you cannot shop in boutique, the only way for you to get your hands on their bags would be through resellers. In this blog post I would like to focus on discussing the three popular Goyard totes – the Saint Louis, Anjou and Artois – their current retail prices, as well as how you can get your hands on one.

Disclaimer: prices in this blog post are listed for information purposes only. Actual prices in boutiques may vary.

Goyard Saint Louis Tote

Goyard Saint Louis GM
Goyard Saint Louis GM. Media Credit: Fashionphile
The bag from Goyard that we see most frequently on social media is their Saint Louis Tote. The bag comes in two sizes: PM and GM. GM being the larger size. The Saint Louis Tote is made of classic Goyardine canvas. The bag comes with a petite, attached pochette. It has an open top, which provides an easy access. However, the bag itself is relatively slouchy. Sounds similar to a Neverfull, right!? Many consider the Goyard Saint Louis Tote in GM size a better alternative to a Louis Vuitton Neverfull GM. You do have a larger color choice with the Saint Louis Tote. When it comes to personalization, Goyard also gives more freedom to choose how much/little you want to get done.

Goyard Saint Louis Tote Prices 2020


Price ($) Classic Colors

Price ($) Special Colors

Goyard Saint Louis PM



Goyard Saint Louis GM



Goyard Anjou Tote

Goyard Anjou PM
Goyard Anjou PM. Media Credit: Fashionphile

Another very popular tote bag model from Goyard is Anjou. Unlike the Saint Louis Tote that is fully made of canvas, the Anjou Tote is also made of leather. The leather is on the interior side of the bag. However, one significant advantage of the Goyard Anjou Tote is that the bag is reversible, meaning that the leather interior can become the exterior. So, technically, with the Anjou Tote you get two bags at once. In addition, the Anjou is more structured than the Saint Louis. The bag also features slightly thicker straps.

Goyard Anjou Tote Prices 2020


Price ($) Classic Colors

Price ($) Special Colors

Goyard Anjou PM



Goyard Anjou GM



Goyard Artois Tote

Goyard Artois PM
Goyard Artois PM. Media Credit: Fashionphile

The Goyard Artois Tote, just like the Saint Louis Tote, is made of the classic Goyardine canvas. However, the Artois Tote has much more structure to it. The bag features leather corners that hold its shape even when the tote is empty. Another positive thing about the Artois Tote, is that is has a zipper closure, unlike other Goyard bags discussed in this blog post. Furthermore, the bag features longer straps and comes with an interior pocket that would securely hold all of your most important essentials.

Goyard Artois Tote Prices 2020


Price ($) Classic Colors

Price ($) Special Colors

Goyard Artois PM



Goyard Artois MM



Where to buy Goyard online?

As I’ve mentioned in the beginning of this blog post, Goyard does not do online sales. However, thanks to the retailers on the secondary market, we are still able to buy Goyard without having to visit their boutiques. Among such retailers are Fashionphile, theRealReal and Rebag. With them you can shop both new and pre-loved Goyard items with a 100% Authenticity Warranty, or your money back.

Explore a collection of Goyard items currently for sale on Fashionphile

Shop Goyard on theRealReal

Check out a selection of Goyard items for sale on Rebag

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  1. thanks for this great summary of Goyard totes ! it’s very helpful being that they don’t give too much info on their official website.. I live in L.A., where a Goyard boutique is 15 minutes from my house , but I still like to get info before walking into the store

  2. Thanks for this review. Just went to the Goyard Dallas store and looked at all 3 bags you reviewed. II purchased the Artois MM in grey for $2530. I absolutely love it! It’s the perfect in between size and strap length with structure compared to other 2 styles.

    1. Hi Mary! I am very happy to hear that my review has been helpful! The Goyard Artois in MM size is a fantastic choice. Congratulations with your new bag!

  3. Hi thanks for this great post! Do you know how often Goyard increase their prices? Do you know when the next increase would be? I’m interest is the Belvedere PM.

    1. Hi! You are welcome. Luxury brands normally increase their prices on the annual basis. I am not sure when Goyard is supposed to have the next price increase, but I will write a blog post on it as soon as I hear about it! 🙂